The Moment Your Healthcare Startup Starts Selling Itself
Building a healthcare product that solves a genuine problem is one thing. Creating something customers consistently want is another.
On GrowthDx, Ashley Kent sits down with Michael Greeley, Co-Founder and General Partner at Flare Capital Partners, to discuss the product-market fit inflection point when a product begins selling itself. Drawing on decades of healthcare investing and board experience, Michael explores what founders underestimate, why some businesses achieve lasting traction and how to build the right team for growth.
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A monthly dose of healthcare growth insights, including the industry shifts we're watching, what they mean for healthcare leaders, and practical perspectives on marketing, sales and growth.
What’s Covered in this Episode
Recognizing Product-Market Fit
What it looks like when genuine customer demand begins driving sales.
The Difference Between a Problem and a Business
Why a large healthcare problem is not automatically a scalable market opportunity.
Building the Right Founding Team
Why clinical, commercial and technical perspectives matter.
Learning from Healthcare Investment Cycles
What decades of backing healthcare companies reveal about sustainable growth.
About Our Guest
Michael Greeley is Co-Founder and General Partner at Flare Capital Partners. He was previously founding General Partner at Flybridge Capital Partners and worked with Polaris Partners. His extensive board and advisory experience spans healthcare technology, provider organizations and health system innovation.
About GrowthDx
GrowthDx is Clearstart's healthcare thought leadership podcast, featuring conversations with the people closest to healthcare's biggest shifts. Hosted by Ashley Kent, Founder & CEO of Clearstart, GrowthDx gives healthcare leaders practical perspectives on where the industry is headed and what they need to prepare for what's next.
Get GrowthDx in your inbox.
A monthly dose of healthcare growth insights, including the industry shifts we're watching, what they mean for healthcare leaders, and practical perspectives on marketing, sales and growth.
